Globalization Paper

GBM 380 WEEK 1 Globalization Paper

First read your assigned readings, then review all the participation messages under WK 1 Discussion Starter options 1, & 2; Then:

Write a 1,400-word summary in which you include the following:

Define globalization.
Discuss three major drivers of globalization and how they influence this phenomenon.
Discuss three challenges and opportunities associated with globalization.
Explain two business strategies that multinational companies adopt to ensure success in the global marketplace.

Cite a minimum of 3 peer-reviewed references from the University Library.

Format assignment consistent with APA guidelines.