AMP 425 Marketing and Distribution Channel Letter

AMP 425 Marketing and Distribution Channel Letter

Details:

This assignment challenges the student to think creatively.

The deliverable is a single-page letter addressed to a hypothetical website development company.

Place yourself in the role of a marketing executive in a hypothetical firm who is launching a new product that needs to be marketed.

Your firm has agreed to hire a professional website development company to market your product. The website developer needs the following information:

1. A brief description of the product
2. A description of the market channels
3. A description of the distribution channels

APA format is not required, but solid academic writing is expected.

This assignment uses a rubric. Please review the rubric prior to beginning the assignment to become familiar with the expectations for successful completion.

You are required to submit this assignment to Turnitin. Please refer to the directions in the Student Success Center.

Grand Canyon AMP 425 Week 7 Assignment

Details:

This is a Collaborative Learning Community (CLC) assignment.

The instructor will assign you to a group at the beginning of Module 7.

In your group, create a public relations campaign for a financial institution that has recently received negative exposure in the media pertaining to its lack of responsiveness to those wishing to modify existing home loans. The goal of your campaign is to influence public opinion, restore credibility, and generate positive press reporting.

The campaign must be presented in the form of a 15-20-slide PowerPoint presentation and accompanied by a 750-1,050-word narrative.

Prepare this assignment according to the APA guidelines found in the APA Style Guide, located in the Student Success Center. An abstract is not required.

This assignment uses a grading rubric. Instructors will be using the rubric to grade the assignment; therefore, students should review the rubric prior to beginning the assignment to become familiar with the assignment criteria and expectations for successful completion of the assignment.

You are not required to submit this assignment to Turnitin, unless otherwise directed by your instructor. If so directed, refer to the Student Success Center for directions. Only Word documents can be submitted to Turnitin.

Grand Canyon AMP 425 Week 8 Assignment

Executive Summary: Annual Marketing Plan

Details:

Develop a 750-1,000-word executive summary of your organization’s (or one you know well) annual marketing plan.

Summary should and include a brief situation analysis, marketing objectives, strategies, tactics, financial considerations, and a timetable for implementation.

Prepare this assignment according to the APA guidelines found in the APA Style Guide, located in the Student Success Center. An abstract is not required.

This assignment uses a grading rubric. Instructors will be using the rubric to grade the assignment; therefore, students should review the rubric prior to beginning the assignment to become familiar with the assignment criteria and expectations for successful completion of the assignment.

You are required to submit this assignment to Turnitin. Refer to the directions in the Student Success Center. Only Word documents can be submitted to Turnitin.