ENT 435 Grand Canyon Week 2 Assignment

ENT 435 Grand Canyon Week 2 Assignment

Week 2 Assignment 1

The Importance of Innovation Architecture


In Innovation as Usual: How to Help Your People Bring Great Ideas to Life (2013), Miller and Wedell-Wedellsborg discuss the importance of establishing systems within organizations that promote not only the creativity that results in innovation, but also make it possible for employees to bring innovative ideas to fruition. Miller and Wedell-Wedellsborg argue that a leader’s primary job “is not to innovate; it is to become an innovation architect, creating a work environment that helps . . . people engage in the key innovation behaviors as part of their daily work” (p. 4). Such a work environment must be reinforced by innovation architecture—the structures within an organization that support an innovation, from the brainstorming phase to final realization. The more well developed the architecture and the simpler the processes involved, the more likely employees are to be innovators.

For this assignment, you will research the innovation architecture of at least three companies that are well-known for successfully supporting a culture of innovation. Write a 1,500-word paper that addresses the following:

1-    What particular elements of each organization’s culture, processes, and management systems and styles work well to support innovation?

ENT 435 Grand Canyon Week 2 Assignment

ENT 435 Grand Canyon Week 2 Assignment

2-    Why do you think these organizations have been able to capitalize on innovation and intrapreneurship while others have not?

3-    Based on what you have learned, what processes and systems might actually stifle innovation and intrapreneurship?

4-    Imagine yourself as an innovation architect. What structures or processes would you put in place to foster a culture of innovation within your own organization?

Include in-text citations to at least four reputable secondary sources (such as trade journals, academic journals, and professional or industry websites) in your paper.

Prepare this assignment according to the guidelines found in the APA Style Guide, located in the Student Success Center. An abstract is not required.

This assignment uses a grading rubric. Instructors will be using the rubric to grade the assignment; therefore, students should review the rubric prior to beginning the assignment to become familiar with the assignment criteria and expectations for successful completion of the assignment.


Assignment 2

Innovation Ideation and Implementation-Initial Meeting


During this course you will work within a CLC to create an innovative idea for a new product, service, or business. Each member of the team will be responsible for contributing an innovative idea to the team for consideration. The team will then come to a consensus on both the innovation it will pursue and the best process for implementing the innovation. The project will be completed in phases throughout the course and end with a team presentation that recommends exactly how the innovation should be implemented.

To begin preparing, meet with your instructor-assigned team to outline the approach you will take to your Module 3, 6 and 7 assignments. During this first meeting you may want to do the following:

  1. Introduce yourself to each other.
  2. Identify the capabilities you bring to the team.
  3. Identify the areas you want to work on for these projects.
  4. Identify areas on which you would like feedback from your peers based on your strengths and weaknesses.
  5. Develop a project plan for the Module 3, 6 and 7 assignments. Specific instructions for these assignments are found in the individual topics.


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